Google has announced its first folding smartphone, with a market-leading starting price of $2210.
That puts the Pixel Fold well ahead of the Samsung Galaxy Z Fold4, the world’s most expensive foldable handset, which comes in at $2082.
Like its competitor, Google’s effort has a familiar smartphone form factor when closed but opens up into more of a tablet design with a 7.6-inch screen.
Google said the Pixel Fold would be the thinnest foldable available when it launches next month, with pre-orders beginning today following its announcement at the company’s I/O event in California.
The tech giant said many components from its existing flagship, the Pixel 7 Pro, were redesigned to fit into the new device’s slim design, held together with “the most durable hinge out there”.
It will certainly be hoping to perform better than Samsung’s first attempt at a foldable phone in 2019, which saw its release delayed after multiple reviewers managed to break it.